Payment Processing Pricing Models: Which One Saves You the Most?

Payment Processing Pricing Models: Which One Saves You the Most?

Surcharging 101: Can You Charge Customers for Credit Card Fees?1

When it comes to accepting payments, every business owner knows one thing for sure: processing fees are unavoidable. But what many don’t realize is that the way those fees are structured—the pricing model—can make a huge difference in what you actually pay each month.

Some models are simple but expensive, while others are more complex yet cost-effective. Choosing the right one could save your business hundreds or even thousands of dollars every year.

This article will break down the most common pricing models, explain how they work, and help you determine which one is best for your business.


Why Pricing Models Matter

Not all processors charge the same way. Two businesses processing the same $50,000 in credit card volume could end up paying very different amounts—depending entirely on their pricing model.

Understanding your options gives you the leverage to:

  • Negotiate better terms with your processor.
  • Avoid hidden costs buried in complex structures.
  • Maximize profit margins without sacrificing service.

The Most Common Payment Processing Pricing Models

1. Flat Rate Pricing

This is the simplest model, often advertised by popular providers like Square, Stripe, or PayPal. You pay a single percentage (for example, 2.9% + $0.30 per transaction) regardless of card type.

Pros:

  • Easy to understand.
  • No surprises month to month.
  • Great for very small businesses or startups.

Cons:

  • Usually the most expensive long term.
  • Doesn’t account for cheaper debit or standard credit transactions—you pay the same high rate on everything.

Best for: Startups, hobby businesses, or those processing low monthly volumes.


2. Tiered Pricing

In this model, transactions are grouped into categories: qualified, mid-qualified, and non-qualified. Each tier has its own rate.

Example:

  • Qualified: 1.79%
  • Mid-Qualified: 2.5%
  • Non-Qualified: 3.5%

Pros:

  • Initially looks competitive.
  • Easy to market for processors.

Cons:

  • Most transactions end up in the higher-cost “non-qualified” bucket.
  • Lacks transparency.
  • Makes it nearly impossible to compare true costs.

Best for: Honestly? No one. Tiered pricing is almost always designed to favor the processor, not the business.


3. Interchange Plus Pricing

With this model, you pay the actual interchange cost (set by Visa, Mastercard, etc.) plus a fixed markup from your processor.

Example:

  • Interchange (set by card networks): 1.65%
  • Processor markup: 0.30%
  • Your rate: 1.95%

Pros:

  • Completely transparent—you see exactly what’s interchange and what’s markup.
  • Usually the fairest and most cost-effective option.
  • Scales well as your volume grows.

Cons:

  • Slightly more complex than flat-rate.
  • Some processors may still tack on “junk fees.”

Best for: Most small to medium-sized businesses looking for long-term savings.


4. Cash Discount Programs

Instead of adding fees, cash discounting rewards customers who pay with cash by giving them a lower price. The posted price is the “credit price,” but customers who pay cash get a discount.

Pros:

  • Offsets processing fees without violating card brand rules.
  • Customers feel they’re getting a deal.
  • Popular in retail and service industries.

Cons:

  • Requires clear signage and staff training.
  • May cause customer confusion if not implemented correctly.

Best for: Restaurants, retail shops, service providers with a steady mix of cash and card customers.

Surcharging 101: Can You Charge Customers for Credit Card Fees?

How to Choose the Right Model for Your Business

  1. Look at your monthly volume.
    • Under $5,000/month: Flat rate may be simplest.
    • Over $5,000/month: Interchange-plus typically saves more.
  2. Know your customer base.
    • If most use debit, flat rate is expensive.
    • If you’re high-ticket, interchange-plus is almost always cheaper.
  3. Factor in customer perception.
    • Some clients dislike surcharges or cash discounts.
    • Others are more accepting, especially if positioned properly.
  4. Consider your growth plans.
    • What works for a startup may not be sustainable once you scale.

The Hidden Costs Across All Models

Regardless of your pricing structure, watch out for:

  • PCI compliance or non-compliance fees
  • Monthly minimums
  • Statement or batch fees
  • Equipment leases

These add-ons can eat into savings, even if your pricing model is competitive.


The Bottom Line

The right pricing model depends on your size, industry, and long-term goals. For many businesses, interchange-plus offers the best mix of transparency and savings, while flat rate can work for very small or brand-new businesses. Tiered pricing should generally be avoided, and cash discount programs can be effective if implemented correctly.


Want to know which model is best for your business?
At Make The Impact, we analyze your current setup, compare pricing models, and recommend the structure that saves you the most without creating customer friction. Contact us today for a free review of your options.

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